Easylife collects personal data or information about you from a variety of sources, including through:

• Online and electronic interactions including via Easylife website, mobile applications, text messaging programs or through Easylife branded pages or application.
• Offline interactions with Easylife, including via direct marketing campaigns, hard copy registration / application forms, competition entries and contacts through Easylife consumer services call centres;
• Your interaction with online targeted content (such as advertisements) that Easylife, or service providers on our behalf, provide to you via third party websites or applications.

Easylife / Third Party Service Entity encourages you to update this information as and when there are any changes. You are also entitled to review the information provided and ensure that any Personal Information or sensitive personal data or information found to be inaccurate or deficient be corrected or amended as feasible. However, Easylife shall not be responsible for the authenticity of the Personal Information or sensitive personal data or information supplied by you.

Except where specifically agreed by You or it is necessary for operational or regulatory reasons, Easylife or any Third Party Service entity will not send you any unsolicited information/communication. However, to help you to take full advantage of the service offerings/facilities/products of Easylife, you will have the opportunity to indicate whether you would like to opt out of receiving promotional and/or marketing information about other products, services and offerings from Easylife and/or any third parties etc. If you do not opt out, Easylife may use contact information to send occasional communication pertaining to the said information. You can nevertheless unsubscribe from receipt of such emails by following instructions therein or by communicating accordingly to Easylife.

Easylife or any Third Party Service Entity shall not retain Personal Information longer than the Purpose for which it is sought is served or is otherwise required under any other law for the time being in force or in accordance to the data retention policy if any. The Personal Information so collected shall be used only for the Purpose for which it is collected and in the manner agreed by you. Personal Information however may remain on the servers unless otherwise deleted or purged permanently.

Easylife or its Third Party Service Entity may sometimes permit third parties to offer subscription and/or registration-based services through its Website. Easylife is not responsible for any actions or policies of such third parties and You should check the applicable privacy policy of such party when providing personally identifiable information. Further, Easylife will not be responsible if You do not get the benefits announced if any, by the said third parties permitted to offer subscription or services on its site.

Easylife may use cookies (information stored on Your computer/Your Computer Resources which include mobiles phones and also APPs) by your browser at our request). "Cookies" is a term generally used for small text files a web site can use to recognize repeat users, facilitate the user's ongoing access to and use of the site, allow a site to track usage behaviour and compile aggregate data that will allow content improvements and targeted advertising, preferences etc. Cookies themselves do not personally identify you, but they do identify Your computer, computer resources and devices connected with computer resources and include Mobile phones. Generally, cookies work by assigning a unique number to the computer that has no meaning outside the assigning site. You are also being made aware that Easylife cannot control the use of cookies or the resulting information by advertisers or third parties hosting data on respective Easylife website. If You do not want information collected through the use of cookies, you may change the settings in the browsers that allows to deny or accept the cookie feature as per Your discretion and in the manner agreed by you.

In case of use of facilities/products/services through any APP of Easylife, additional terms and conditions governing the manner of usage of APP including collection and disclosure of Personal Information shall be applicable and to be read along this Privacy Policy.

Easylife uses the help of Internet Protocol ("IP") addresses to diagnose any problems with its server and to administer its web site including by blocking certain addresses that it feels are inappropriately using its website. IP addresses are used to gather broad demographics information, such as browser types, visitor's country, visiting frequency, operating systems, etc. Security of Data

The Easylife shall obtain Your consent in writing (and includes electronic consent) before collecting Personal Information for providing Services. Personal information for purposes of this Policy includes information that identifies you, such as Your name, date of birth, bank account details or credit card or debit card, phone number, fax number or email address etc and include gender, marital status, city of residence. All Personal Information so provided will be on an ‘as on’ basis and Easylife shall not be responsible for the authenticity of the Personal Information supplied by you. Personal Information which is provided or collected from you are solely for the purposes connected with the Terms of Use which has been agreed by you to provide various products or services or facilities by Easylife / Facility Provider / Third Party Service Entity. Services shall include all provisions of services and facilities and connected activities which are provided in connection with offering of products and services as a customer of Easylife. You have the option not to provide or agree to the collection of Personal Information. If you choose not to agree with the Policy, you will not be entitled to use the Services as per the Terms of Use. Easylife needs this information to operate and provide various products and services. Easylife Companies use, transmit and disclose Your Personal Information only as follows:

• to fulfil Your requests for products and services offered and subscribed and accepted by you and to contact you either through Easylife or their third party service providers through any channel of communication including but not limited to email, telephone, sms, etc.
• to deliver to you any administrative notices, alerts, advice and communications relevant to Your use of the Service.
• to third-party contractors that provide services to Easylife and are bound by these same privacy restrictions.
• for market research, project planning, troubleshooting problems, detecting and protecting against error, fraud or identification of other criminal activity.
• to conduct check on Your credit information with any of the credit bureau or to conduct a background check either by their employees or through any third party vendor.
• with the abovementioned parties including with any regulatory, statutory or judicial authorities for compliance with any law or regulation in accordance with this privacy policy.
• to enforce Terms of Use

All such Personal Information collected shall be retained so long as you are having account/product with Easylife or by any of its third party service entities/service provider (“Third Party Service Entity”) and remain active to avail various services/product or as may be required under the law or as per applicable policy on data retention if any. In case of deactivation / termination of the account / services with Easylife, the Personal Information provided may no longer be used for providing the services/facilities and the same may also get removed upon the expiry of the maximum tenure as may be prescribed under the provisions of the law as applicable or the policy on data retention if any. Unless the Personal Information is purged permanently, the Personal Information may remain on the servers and Easylife may however use the Personal Information for data analytics purposes and procedures for improving the provisions of services/facilities by them in a non-identifiable manner.

Your Personal information will not be sold or otherwise transferred to unaffiliated third parties unless otherwise stated at the time of collection or without your approval as the case may be. However, Easylife might share, exchange and disclose information to its affiliates and / or group companies, authorised agents or to any third party service provider to deliver you products and services in the manner agreed by you as specifically stated under this Privacy Policy supra. Easylife or any Third Party Service Entity treats Your Personal Information or Your use of the Service as private and confidential and does not check, edit, or reveal it to any third parties except where it is expressly agreed where it believes in good faith, such action is necessary to comply with the applicable legal and regulatory processes, or to protect and defend the rights of other users or to enforce the terms of service. Easylife or any Third Party Service Entity may disclose Personal Information where it is under legal obligation to do so or where it is mandated under law. Easylife or any Third Party Service Entity may transfer Your Personal Information to another Indian or overseas body corporate that ensures the same level of data protection that is adhered to by Easylife, if it is necessary for the performance of a lawful contract between Easylife or any person on its behalf and you or where you have consented to the data transfer. Data may be transferred upon change in control or to other Easylife but only in accordance with this Policy. Personal information may be transferred to to a third party only as a result of a sale, acquisition, merger, reorganization or other change in control. If Easylife is sold, merged or transferred any part of our business, part of the sale may include Your Personal Information.

Easylife reserves the right to change the Policy at any time. You may note that this Policy itself and any such change of policy will be effective from the date of posting on the site.